YouTube expands audio and podcast ads for brands

Alphabet Inc said on YouTube on Monday that it will expand ways for advertisers to reach music and podcast listeners and viewers on connected TVs. The ads come as the advertising industry struggles with record high inflation and supply chain disruptions, causing some brands to roll back marketing budgets. This has led advertisers to become “laser focused” on the types of marketing that will reach new customers and increase product sales, Debbie Weinstein, vice president of global advertiser solutions for Google and YouTube, said in an interview. “They want to…

Read More

ExpressBasics: How to save YouTube videos offline to watch later

YouTube has a neat feature that allows Premium members to save a video to their phone storage to watch later. This is useful when you have data/WiFi access for a limited amount of time before driving through an area with patchy network or catching a flight. Saving YouTube video offline helps in such scenarios, even when there is no connection, you will still be able to go back and watch the saved videos. This works even when your phone is in Airplane mode. Users can also choose the image quality…

Read More

YouTube Unique Handles: What they are and who gets them first

YouTube has launched a new “Unique Handles” feature that now allows creators and viewers to have a unique handle ID that can be used to find and identify them alone. The handle will be similar to what a number of social media platforms like Instagram and Twitter use. Handles also appear between players. The extension should make it easier not only to search for your favorite YouTube creators but also to tag them in posts, it will be much easier than searching for channel names individually, which is less efficient…

Read More

YouTube will start supporting handles like Twitter and Instagram

YouTube offers handles to its platform to make it easier for users to find and search for creators. The new handles will appear on the channel pages and short videos on YouTube. This will make it easier for users to mention each other in comments, video descriptions, and other sites. “We want to ensure creators can craft an identity as unique as their content, while giving viewers confidence that they are engaging with their favorite content creators,” YouTube said in a blog post announcing the development. Advertising YouTube handles: A…

Read More

YouTube users may soon need a Premium subscription to stream in 4K

YouTube has been looking at ways to push its premium subscription-based model to users for a while, including testing several (up to 11) non-skippable ads. The new restriction for non-privileged users is sure to make a number of platform users unhappy. According to a report from tech crunch, A number of Twitter and Reddit users noted that over the weekend, YouTube asked non-premium users to upgrade their free 4K streaming plan. According to the screenshot shared by Twitter user Alvin, we can see that the 4K option now comes with…

Read More

How will monetization on YouTube short films work

Next year YouTube will start monetizing shorts 60-second answer on TikTok and Instagram Reels. But unlike advertising revenue on feature-length videos, YouTube takes a slightly different approach to how it monetizes short films. So far, YouTube has limited the YouTube Partner Program (YPP) to those creators who have posted long videos. These were the only content creators who could monetize their content. But starting in 2023, it will offer monetization to those who primarily publish short films as well, although not all short film creators will automatically earn money. The…

Read More

US appeals court rejects big tech companies’ right to regulate online speech

A US appeals court on Friday upheld a law in Texas that bars large social media companies from banning or censoring users based on a “view,” a setback for tech industry groups that say the measure will turn platforms into bastions of dangerous content. The 3-0 ruling from the Fifth US Court of Appeals, based in New Orleans, outlines the possibility of the US Supreme Court ruling on the law, which conservatives and right-wing commentators have said is necessary to prevent “Big Tech” from suppressing their views. “Today we reject…

Read More

YouTube, META will expand policy and research to combat online extremism

Big tech companies committed Thursday to taking new steps to combat online extremism by removing the most violent content and promoting a media culture with young users, as part of the White House Summit to Combat Violence That Feeds Hate. Platforms like Facebook’s Alphabet’s YouTube and Meta Platforms have come under fire for years from critics who say companies have allowed hate speech, lies and violent speech to thrive on their services. US President Joe Biden earlier on Thursday called on Americans to combat racism and extremism during a White…

Read More

Meet PayalGaming, one of the biggest YouTube video game players in India

When 20-year-old Payal Dhare started her YouTube channel in 2020 during the first nationwide Covid lockdown, she had little idea of ​​streaming gaming content on the video platform. But two years later, PayalGaming channel became one of the biggest success stories, with 2.55 million subscribers. “I was in my freshman year in college and was playing PUBG with my friends on my mobile. I wanted to stream, but didn’t get the time in first year. To be honest, I didn’t even know that live streaming my content was a career…

Read More

New YouTube video claims men are a dying breed in Star Trek: Discovery

Basic Sonequa Martin-Green and red shirts As much as “Star Trek: The Next Generation” fans loved the show, there was a time when the Trekkies were pissed off at the idea of ​​a new project. That was the time before ‘Next Gen’ debuted in 1987. Now, ‘The Next Generation’ has been hailed as the best ride ever – According to ScreenRant And many other things. Thanks to a newspaper article from the era, Saved on Reddit2022 fans can take a look at what people were saying about the previous version…

Read More